{"title":"New Arrivals","description":"\u003cp\u003eDiscover the latest additions to The Nexa Shop in our \u003cstrong\u003eNew Arrivals Collection\u003c\/strong\u003e. We're constantly adding fresh, exciting beauty and skincare products so you can always stay ahead of the trends. From new makeup palettes and skincare launches to innovative beauty tools and accessories — be the first to shop what's new in Pakistan's favourite online beauty store. \u003cstrong\u003eCash on Delivery (COD) available all over Pakistan\u003c\/strong\u003e — no card required, pay on delivery.\u003c\/p\u003e","products":[{"product_id":"tanako-refreshing-dream-matte-lips-color-6-piece-set","title":"TANAKO Refreshing Dream Matte Lips Color 6-Piece Lipstick Set","description":"\u003cp data-path-to-node=\"3\"\u003eThis gorgeous set brings together six highly pigmented matte crayons designed to deliver rich, velvet color that feels completely weightless. The creamy formula glides onto your lips like silk, quickly setting into a smooth, non-drying matte finish that stays put for hours. Neatly arranged in a sleek tan window display box, this collection moves effortlessly from soft everyday neutrals to deep, bold evening tones, making it an absolute staple for your makeup vanity.\u003c\/p\u003e\n\u003cp data-path-to-node=\"4\"\u003e\u003cb data-path-to-node=\"4\" data-index-in-node=\"0\"\u003eFeatures\u003c\/b\u003e\u003c\/p\u003e\n\u003cul data-path-to-node=\"5\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"5,0,0\"\u003e\u003cb data-path-to-node=\"5,0,0\" data-index-in-node=\"0\"\u003e6 Dreamy Matte Shades:\u003c\/b\u003e Features a curated collection ranging from soft nudes, warm peachy browns, and dusty pinks to rich berry reds and deep plum hues.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"5,1,0\"\u003e\u003cb data-path-to-node=\"5,1,0\" data-index-in-node=\"0\"\u003eVelvety Smooth Texture:\u003c\/b\u003e A creamy crayon formula that glides on easily without tugging or pulling at delicate skin.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"5,2,0\"\u003e\u003cb data-path-to-node=\"5,2,0\" data-index-in-node=\"0\"\u003eIntense Color Payoff:\u003c\/b\u003e Highly saturated pigments that coat your lips in a single, even layer of clean color.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"5,3,0\"\u003e\u003cb data-path-to-node=\"5,3,0\" data-index-in-node=\"0\"\u003eLong-Wear \u0026amp; Smudge-Resistant:\u003c\/b\u003e Formulated to withstand daily wear, locking in your color without smudging or bleeding into fine lines.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"5,4,0\"\u003e\u003cb data-path-to-node=\"5,4,0\" data-index-in-node=\"0\"\u003eElegant Window Box Packaging:\u003c\/b\u003e Comes beautifully enclosed in a professional tan presentation box, making it easy to view the shades at a glance.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"TANAKO","offers":[{"title":"Default Title","offer_id":47963741978791,"sku":"NX-02","price":1499.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0738\/9655\/8759\/files\/2._Heng_feng.png?v=1771993878"},{"product_id":"tv-parlour-bb-hd-glow-foundation","title":"TV Parlour BB HD Glow Foundation – Smooth Radiant Finish","description":"\u003cp\u003eFlawless skin in seconds — without the heavy, cakey feeling. The \u003cstrong\u003eTV Parlour BB HD Glow Foundation\u003c\/strong\u003e gives you smooth, radiant coverage that looks natural and stays fresh all day. Perfect for college, office, events, and everyday glam.\u003c\/p\u003e\u003cp\u003e✅ Lightweight, breathable formula — never feels heavy\u003cbr\u003e✅ Radiant HD finish — camera-ready every time\u003cbr\u003e✅ Blends effortlessly with fingers, brush, or sponge\u003cbr\u003e✅ Covers redness, uneven tone, and imperfections naturally\u003cbr\u003e✅ Trusted TV Parlour brand — loved by Pakistani women\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e🚚 Cash on Delivery (COD) available all over Pakistan!\u003c\/strong\u003e Order today and pay on delivery. Delivered in 3–5 working days.\u003c\/p\u003e\u003cp\u003e\u003cem\u003e⚡ TV Parlour foundations sell fast — order yours now!\u003c\/em\u003e\u003c\/p\u003e","brand":"TV Parlour","offers":[{"title":"#1","offer_id":48413268967591,"sku":"NX-21","price":949.0,"currency_code":"PKR","in_stock":true},{"title":"#2","offer_id":48413269000359,"sku":"NX-22","price":949.0,"currency_code":"PKR","in_stock":true},{"title":"#3","offer_id":48413269033127,"sku":"NX-23","price":949.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0738\/9655\/8759\/files\/21-Tv_parlour_glow_BB_Cream1.jpg?v=1772017469"},{"product_id":"tv-parlour-matte-foundation-liquid","title":"TV Parlour Matte Foundation (1 pc) | Matte Finish Liquid Foundation","description":"\u003cp\u003eControl shine and look confidently polished all day with the \u003cstrong\u003eTV Parlour Matte Foundation\u003c\/strong\u003e. The smooth liquid formula blends perfectly for a natural, oil-free finish that holds up even in Pakistan's warm climate — no touch-ups needed.\u003c\/p\u003e\u003cp\u003e✅ Matte finish — controls shine and oiliness all day\u003cbr\u003e✅ Buildable coverage — light to medium with one layer\u003cbr\u003e✅ Blends seamlessly with any applicator\u003cbr\u003e✅ Lightweight formula — comfortable for all-day wear\u003cbr\u003e✅ Ideal for oily and combination skin types\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e🚚 Cash on Delivery (COD) available all over Pakistan!\u003c\/strong\u003e Order today and pay when it arrives. Delivery in 3–5 working days.\u003c\/p\u003e\u003cp\u003e\u003cem\u003e⚡ Popular shade — order before it sells out!\u003c\/em\u003e\u003c\/p\u003e","brand":"TV Parlour","offers":[{"title":"3W","offer_id":47976868184231,"sku":"NX-22","price":999.0,"currency_code":"PKR","in_stock":true},{"title":"lvory","offer_id":47976868216999,"sku":"NX-23","price":999.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0738\/9655\/8759\/files\/22_TvParlour40002Foundation.png?v=1771865551"},{"product_id":"professional-makeup-brush-set-13-pcs-with-storage-pouch-face-eye-beauty-brushes","title":"13-Pc Travel-Friendly Makeup Brush Set with Storage Pouch | Face \u0026 Eye Beauty Essentials","description":"\u003cp\u003e13 professional brushes. One travel-ready pouch. The \u003cstrong\u003e13-piece Travel Makeup Brush Set\u003c\/strong\u003e has every brush you'll ever need — from flawless foundation blending to precise eye detailing — all packed into a convenient zip pouch you can take anywhere.\u003c\/p\u003e\u003cp\u003e✅ 13 professional-grade face and eye brushes\u003cbr\u003e✅ Soft synthetic bristles for smooth, streak-free blending\u003cbr\u003e✅ Comes with a travel storage pouch — no loose brushes\u003cbr\u003e✅ Complete set — foundation, contour, blush, eyeshadow, and more\u003cbr\u003e✅ Perfect for everyday use and travel\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e🚚 Cash on Delivery (COD) available all over Pakistan!\u003c\/strong\u003e Order your complete brush kit today and pay on delivery. 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Delivery in 3–5 working days.\u003c\/p\u003e\u003cp\u003e\u003cem\u003e⚡ Luxury skincare, affordable price — don't miss out!\u003c\/em\u003e\u003c\/p\u003e","brand":"Kiss Beauty","offers":[{"title":"Default Title","offer_id":47971186835623,"sku":"NX-41","price":649.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0738\/9655\/8759\/files\/24kkissbeautySerum3.png?v=1771994248"},{"product_id":"miss-rose-matte-lip-batom-crayon-long-lasting","title":"Miss Rose Matte Lip Batom Crayon Long-Lasting Waterproof Lipstick","description":"\u003cp data-path-to-node=\"6\"\u003eGet a perfect, velvety smile with the \u003cb data-path-to-node=\"6\" data-index-in-node=\"38\"\u003eMiss Rose Matte Lip Batom Crayon\u003c\/b\u003e. This easy-to-use lip crayon gives you a rich, matte finish that stays on all day without drying out your lips. Whether you are going to a wedding, the office, or a casual outing, this crayon provides high-pigment color in just one swipe. It is a must-have for every Pakistani makeup kit!\u003c\/p\u003e\n\u003ch3 data-path-to-node=\"7\"\u003e\u003cb data-path-to-node=\"7\" data-index-in-node=\"0\"\u003eFeatures\u003c\/b\u003e\u003c\/h3\u003e\n\u003cul data-path-to-node=\"8\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"8,0,0\"\u003e\u003cb data-path-to-node=\"8,0,0\" data-index-in-node=\"0\"\u003eSmooth Matte Finish:\u003c\/b\u003e Gives a beautiful, non-shiny velvet look to your lips.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"8,1,0\"\u003e\u003cb data-path-to-node=\"8,1,0\" data-index-in-node=\"0\"\u003eLong-Lasting Formula:\u003c\/b\u003e Stays on for hours so you don’t have to worry about frequent touch-ups.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"8,2,0\"\u003e\u003cb data-path-to-node=\"8,2,0\" data-index-in-node=\"0\"\u003eWaterproof \u0026amp; Smudge-proof:\u003c\/b\u003e Designed to resist water and sweat, perfect for the local weather.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"8,3,0\"\u003e\u003cb data-path-to-node=\"8,3,0\" data-index-in-node=\"0\"\u003eHighly Pigmented:\u003c\/b\u003e Delivers deep, vibrant color with just one single application.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"8,4,0\"\u003e\u003cb data-path-to-node=\"8,4,0\" data-index-in-node=\"0\"\u003eCrayon Design:\u003c\/b\u003e Easy to grip and apply, making it perfect for precise lip lining and filling.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Miss Rose","offers":[{"title":"Default Title","offer_id":48043097096359,"sku":"NX-78","price":399.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0738\/9655\/8759\/files\/Miss_Rose_Matte_Lip_Batom_Crayon_Long-Lasting_Waterproof_Lipstick1-removebg-preview.png?v=1776146483"},{"product_id":"tv-parlour-long-lasting-makeup-fixer-setting-spray","title":"TV Parlour Long-Lasting Makeup Fixer Setting Spray","description":"\u003cp data-path-to-node=\"7\"\u003eKeep your makeup looking fresh all day with the \u003cb data-path-to-node=\"7\" data-index-in-node=\"48\"\u003eTV Parlour Makeup Fixer\u003c\/b\u003e. This long-lasting setting spray acts as a final step in your beauty routine, helping to lock in your foundation, eyeshadow, and blush so they don't fade or smudge. Formulated to give you a \"Shine Like A Diamond\" finish, this spray is perfect for weddings, events, or long days where you need your look to stay perfect.\u003c\/p\u003e\n\u003ch3 data-path-to-node=\"8\"\u003e\u003cb data-path-to-node=\"8\" data-index-in-node=\"0\"\u003eFeatures\u003c\/b\u003e\u003c\/h3\u003e\n\u003cul data-path-to-node=\"9\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"9,0,0\"\u003e\u003cb data-path-to-node=\"9,0,0\" data-index-in-node=\"0\"\u003eLong-Lasting Hold:\u003c\/b\u003e Effectively sets your makeup to prevent melting or fading.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"9,1,0\"\u003e\u003cb data-path-to-node=\"9,1,0\" data-index-in-node=\"0\"\u003eShine Like A Diamond Finish:\u003c\/b\u003e Provides a radiant, healthy-looking glow to your final makeup look.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"9,2,0\"\u003e\u003cb data-path-to-node=\"9,2,0\" data-index-in-node=\"0\"\u003eConvenient Size:\u003c\/b\u003e Comes in a 100ml spray bottle that is easy to carry for touch-ups.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"9,3,0\"\u003e\u003cb data-path-to-node=\"9,3,0\" data-index-in-node=\"0\"\u003eFine Mist:\u003c\/b\u003e The spray nozzle provides a light, even mist that covers your face perfectly without feeling heavy.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"9,4,0\"\u003e\u003cb data-path-to-node=\"9,4,0\" data-index-in-node=\"0\"\u003eProfessional Quality:\u003c\/b\u003e Designed for a salon-standard finish at home.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"TV Parlour","offers":[{"title":"Default Title","offer_id":48043097161895,"sku":"NX-90","price":649.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0738\/9655\/8759\/files\/IMG-20241127-WA0042-Photoroom.webp?v=1772828281"},{"product_id":"tv-parlour-foundation-makeup-mixing-palette","title":"TV Parlour Foundation \u0026 Makeup Mixing Palette for Professional Blending","description":"\u003cp\u003eMix, blend, and create the perfect shade — every time. 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